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	<title>LionDigital &#187; Marks and Spencers</title>
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		<title>And there&#8217;s more from M&amp;S</title>
		<link>http://www.liondigital.com/clients/marksandspencers/and-theres-more-from-ms/</link>
		<comments>http://www.liondigital.com/clients/marksandspencers/and-theres-more-from-ms/#comments</comments>
		<pubDate>Mon, 07 May 2007 19:18:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[E-Newsletters]]></category>
		<category><![CDATA[Marks and Spencers]]></category>
		<category><![CDATA[e-newsletter]]></category>

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We&#8217;ve had an account with M&#38;S since late 2006 and the focus had mainly been on DM pieces for print. In May of 2007 we started helping them with the design and build of their regular &#38;MORE loyalty communications. Our technical team ensured that these E-newsletters were produced to rigurous standards.
Each E-newsletter would have around [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.lioncreative.co.uk/marksandspencer/17151/17151.html" target="_blank"><img title="Marks and Spencers e-newsletter" src="http://www.liondigital.com/wp-content/uploads/2008/05/mandsenews.jpg" alt="Marks and Spencers e-newsletter" width="536" height="195" /></a></p>
<p>We&#8217;ve had an account with M&amp;S since late 2006 and the focus had mainly been on DM pieces for print. In May of 2007 we started helping them with the design and build of their regular &amp;MORE loyalty communications. Our technical team ensured that these E-newsletters were produced to rigurous standards.</p>
<p>Each E-newsletter would have around 5-7 variations depending on the audience. We&#8217;re experts in building HTML that doesn&#8217;t degrade in any of the main Email browsers. We ensure that:</p>
<ul>
<li>All images have ALT tags</li>
<li>Styling is inline (so on internal or external CSS)</li>
<li>Images are hosted online</li>
<li>We avoid using padding and margins, using tables to fine tune layouts</li>
<li>All files are tested across all of the major PC, online and MAC based mail clients</li>
</ul>
<p>M&amp;S know we are a safe pair of hands when it comes to accurate robust design and production of their E-newsletters. To see an example of one of the E-newsletters click <a href="http://www.lioncreative.co.uk/marksandspencer/17151/17151.html" target="_blank">here</a>.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://www.liondigital.com/wp-content/uploads/2008/06/ms1.jpg" alt="" /></p>
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